Does music reflect on your customers while they shop? Let’s find out!
When you think about it when was the last time you went shopping in a mall you couldn’t hear melody ringing in your ears? When you think about it, it is the same in restaurants, spas and stores you like. Smell, touch and music have a lot to do in attracting your customers. Here is how music helps to make the shopping experience blissful.
It Makes The Shopping Experience More Enjoyable-
According to researchers conducted everywhere, 84% of shoppers reported that music made their shopping more relaxed. It was because of the music that they were tempted to stay there longer and purchase more.
It Makes The Checkout Lines Less Painful-
Over three-fourths of customers waiting in long queues showed fewer signs of aggressions when soothing music played in the background. Imagine a day when there are lesser staff, and all you have to do is turn on some good music!
Improves Your Mood
Music has the magic of putting you in a good mood instantly. More than 8-% of shoppers say they forgot what was going on in their lives when they entered the shopping mall and tuned in to the sweet melody. It gave them the impulse to purchase and check on the bucket lists.
Bonds With The Brand-
If a particular shop displaying a brand plays the music of your choice, you are immediately more inclined to purchase from them. Music can be the most acoustic way of targeting customers of your choice. If you have something for the youngsters, play something trending!
Builds Loyalty-
About six in ten shoppers aged 18 to 24 are more likely to return to a store that plays their favourite music. It seems uncanny but has been proved over a long time!
Makes People Feel Welcome-
As a person opening a shop, you will do almost everything to invite people to your store. Rather than standing by the door and asking people in person, you can simply tune some charming music and have people come in gradually. Once they see something on the shelf that they like, they are bound to make the purchase.
Creates A Happy Environment-
Be it your home or a shopping complex, music makes everything better! Get some excellent speakers, refine your music checklist, and you are good to go!
