Published By: Puja Sinha

Major Blunders to Avoid While Vlogging

To not sabotage a great career in vlogging

Starting as a vlogger, here is a list of mistakes to consciously steer clear of.

Imitating Celebs: Copying blatantly the style of your idols, vloggers and renowned celebs is a blunder you cannot afford to commit. Intentional or unconscious imitation is a major turn-off and irrespective of how great the content is.

Rambling: Deviating, going off-topic, treating the vlog as a personal memorandum or losing track of your story midway can compel you to babble on without a clue. Well, the antidote is to practice the art of storytelling and achieve fluency to mitigate going off-topic, distractions or forgetfulness.

No Cold Shoulders: A cold, informal attitude jeopardises creating a bond with your viewers. Tense facial expressions with nonchalant turning away from the camera are some subtle indicators of awkwardness. If you are constantly maintaining a distant, outlandish demeanour, the connection might spark off and snap off arbitrarily. Gestures, voice, expressions and tone are essentials in establishing stable communication and exhume confidence—indispensable for amassing likes, views and popularity.

Blind Following of Trends: Often the thin line between inspiration and imitation is blurred when vloggers try to brainstorm content ideas. Be it beginners or professionals, many end up blindly sticking to fads that their peers or idols are endorsing. Creating authentic story ideas is the first step to prevent your vlog from turning into a sorry rue.

Zero Social Media Strategy: Unless you are willing to promote the channel on social media platforms, chances are you are missing a substantial chunk of your target audience. As you schedule vlog releases, chalk down plans for promotions and advertising to expand. Genuine catchy titles, short promotional videos, thumbnail customisation, video optimisation and community engagement can fetch wonders!

Splurging on Gadgets: Audio, light, edits certainly play a key role in enhancing video quality, but these elements are not the sole defining factors to build fandom. Extravagant spending on gadgets from day one is not a wise thing to do. As you progress with a well-articulated content strategy in place, you will have a better grip on the equipment and resources to spend on.

Inconsistent Publishing: Vloggers often tend to go off audiences' radar and trail behind scheduled posting time perhaps in search of some out-of-the-world content. If you have a penchant for leaving your audience in the lurch, you may end up losing them. Early schedule implies deep sincerity and zero stress as you churn awesome content without ghosting the viewers!