Published By: Nirtika Pandita

What it takes to be a social media fashion influencer

There is a lot to be done and a lot to be learned

Have you ever wondered if you are the one in the family that is the most fashion-driven? And that everyone comes to you for fashion advice? Also, are you someone who loves experimenting with different looks and styles? If the answer to these questions is yes then you have in yourself a fashionista. And thinking about what one can do with that talent, well in today’s time and age of social media being a fashion influencer is a fabulous area to explore. But what does it take to be a social media fashion influencer? Here are some ways, tips, and ideas to kick start a career as a social media fashion influencer.

Firstly, who is a fashion influencer?

A person or an entity creating content associated only with fashion for a follower base through different mediums of social media. The term influencer is attached to the personality for the power they contain in impacting the views and opinions of their followers. But if there is a theme or a subject attached to the influencer, the job becomes easy to navigate and leaves behind an effect that is positive.

As a fashion influencer, it is of utmost importance that while putting out content it is all about fashion. The aim and path have to be clear, for the advice and tips you provide to the followers will affect their lives.

Along with displaying fashion skills, it is important that the power is misused in leading the people to some wrong path. In fact, Forbes had recently declared the reach of fashion influencers as ‘the new celebrity endorsements'.

What does the job of social media fashion Influencer entail?

The only job is to create engaging fashion content and also related fashion. There has to be no end to experimenting with looks, styles, fashion, fabrics, make-up, and accessories to bring the out-of-the-box looks.

Being a fashion influencer, the job importantly requires developing content based on the latest fashion trends that are prevalent in the market.

Putting the creative geniuses into play, a fashionista should have the ability to revive dressing style and fashion ways from the bygone era. But, of course, be mindful of it having sense in the current fashion market and audience.

Pay attention to the timely posting of content such as photos, videos, and reels, rather than bombarding the feed with content.

Understand at what time of the day does the usage of social media increase, it is during that time when the content posted will gain more attraction.

Create videos, photo series, or reels showcasing variations in wrapping a scarf in multiple ways, or pairing the white shirt with various outfits.